Panasonic announced today at their annual IFA press conference in Berlin, that they are bringing back their iconic Technics line of turntables. The popular turntable is still well in circulation, however this is great news for DJs looking to bag a shiny new set.
The turntable market is becoming increasingly crowded with imitations, including direct copies like the Pioneer PLX-1000. This clearly hasn’t phased Panasonic as preowned Technics are still the most popular brand among DJs and audiophiles.
According to Wired, Panasonic presented the new prototype at the show, which is made from aluminium, and drawn with classic lines and a utilitarian aesthetic reminiscent of the other high-end audio products in the Technics line.
It is too early to tell whether the new product line, which is being rebuilt from the ground up, will be aimed at DJs. However they have said that they will endeavour to stay true to the elements that made the SP10 and SL-1200 turntables so.
The news comes at a time when vinyl sales in the UK are up 56%, only last month HMV vowed to take vinyl back to the masses with plans to restock 12″ LPs. The struggling retailer recently announced a list of upcoming vinyl releases that will be available at their stores, including records from Morrissey, Nirvana, Royal Blood, The Velvet Underground, Black Sabbath, Joni Mitchell and The Charlatans. It’s not quite rave – but it’s a start!
We don’t have a release date yet but will certainly keep you updated on this cracking development. You can read more about the relaunch here.